Serif Group
Serif Group : About

OUR SPECIAL BLEND

The Serif Group is serving up the freshest ideas in marketing and advertising. Our secret formula is a combination of high quality work and outstanding customer service. See how refreshing 100% creative can be – guaranteed to hit the spot. Our original ideas are satisfying and refreshing. You, too, can add that quality orange zing to your advertising. We create the creative – from full-page ads to :30 radio spots, we’re a one-stop shop for all your marketing needs.

The main ingredients – Partners, Bill Powell and Jackie Powell and their team put every ounce of themselves into making your project a success.


AWARDS

May 30, 2008 –Bill & Jackie Powell named two of LYPA’s 20 Under 40 Rising Stars
Since 2003, the Rising Stars Program has honored and recognized professional members of the community under the age of 40 whom are striving to make Lexington a better place in which to work and live. The Rising Star award runs parallel with LYPA's mission statement - to groom the next generation of community leaders while improving the quality of life in the city of Lexington. The Lexington Young Professionals Association does this through philanthropic, social and networking opportunities with the ultimate goal of retaining young talent in Lexington.

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January 15, 2008 — Serif Group Honored by Kentucky Tourism Council
Serif Group was honored for its marketing efforts on behalf of Crowne Plaza the Campbell House in Lexington at the 2007 Traverse Awards sponsored by the Kentucky Tourism Council. The “Tee Party” invitation received a first place award, as did a print ad for Bogart's Lounge and Nightclub. In addition, second place awards went to their “Old & Fashioned” wedding and “First Down Kentucky” football print ads.

Lexington Ad Club Awards

  • 2007/2008 Bronze Addy Award – Sales Promotion
    Special Event Material Card – Tee Time Invitation
  • 2007/2008 Silver Addy Award – Advertising for the Arts and Sciences
    Collateral Brochure/Sales Kit/American Spiritual Ensemble, Preserving Voices
  • 2006/2007 Bronze Addy Award – Public Service
    Collateral, Brian Littrell Healthy Hearth Club
  • 2006/2007 Silver Addy Award – Creative Services and Industry Suppliers
    The Serif Group Flip Book
  • 2006/2007 – Silver Addy Award – Collateral Material
    Publication Design – Commerce Lexington
  • 2001 – Addy Citation of Excellence
    Sales Kits Product Info Sheets, Lexington Real Estate Company
  • 2000 – Addy Citation of Excellence
    Trade Publication, Self Promotion, Greater Lexington Chamber of Commerce
  • 2000 – Addy Citation of Excellence
    Industry Self Promotion, Serif Design


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